The entrepreneurial life can be a hard and arduous grind sometimes. At some points, it appears as if the labor isn’t worth the reward. This is especially true when you are selling your products and services and you get a flurry of no’s. What’s even worse is when a very close yes turns into a firm no. And then that’s it, all the work and effort you put into cultivating a sale all goes to naught. It’s times like this that you have to refocus on your goals and what reaching those goals will mean for you and your family. The yes that you finally get will be worth all of those no’s you endured. So keep going until you get a yes, then after you get that, go further still.